Audiovisual, Digital, Strategy
BRIEF
The new egg vitrification techniques have achieved something unthinkable until very recently: allowing women to preserve their fertility at its best moment. Clinicas Tambre proposed us the challenge of communicating its new vitrification service Tempo in a close and differentiating way.
IDEA
To propose a brief animated manifesto from a sensitive and emotional perspective in which very diverse women could see themselves reflected. A luminous and serene piece far from the coldness and technology usually associated with this type of technique. Bearing in mind that, for a woman, being able to preserve her eggs is not a simple technical achievement. It is an opportunity to live her life just as she wants to live it.
Elige tu Tempo
