Events
BRIEF
TM Grupo Inmobiliario was building what will become the tallest residential tower in Europe, located in Benidorm. Our challenge was to create a presentation worthy of the scale of this ambitious project: impactful, memorable, and capable of establishing the tower as the new icon of the Mediterranean.
IDEA
To show that something extraordinary was happening, we turned the construction site into a scene for the event. A show with 400 drones illuminated Benidorm’s sky drawing a silhouette of the TM Tower and anticipating its impact on the city’s skyline. More than 400 guests lived the unique experience that transformed an architectural landmark into a memorable experience, marking a before and after in the way to present real estate projects.
